Search engine ranking of site very much depends on site’s backlinks. A search algorithm was writing with the idea of when the websites links to one particular websites, these websites should be high quality and authoritative.” But here get know about What are Backlinks in SEO?”. Such websites which are links to other site called backlinks. That is to say, these backlinks are Google’s top-ranking factor, but your link should be the most natural and of the highest quality.
Why Backlinks are Most Important Factors?
Links recognize a site value in front of Google. That is to say, it makes the trust and worthiness of site on search engine result pages. Consequently, backlinks have varying level of influence according to the link types. Therefore, it is a powerful technique for SEO. But remember, a good and high-quality backlink matters much in this case. The qualitative links have three main factors- Authority of the link, Do-follow & No-Follow status of link and one- site Link location. Â Because, a site can have connected to different types of links. So, it necessary to add a right value backlink.
Backlinks Types in SEO
However, which type should be added to your site depends on your site and backlink provider websites. But basically, there are 4 types of links are mostly use. That can be provided by another site towards your site.
Do-follow links
These types of backlinks In SEO, these types of backlinks give value to your site. Basically by default, every link is dofollow, a do-follow is counting an organic link and allows search engine crawlers to value your website. And do-follow type of links give value and link juice to your site and also increase the authority of your site to take advantage in search engine optimization.
No-follow links
It gives less value to your site. Typically, a No-follow link provide a way to webmasters tell search engine that do not follow this specific link. But does not mean, such links gives not any value. They are rarely valuable for SEO. So, you can have few of good no-follow link of good value sites which will help to increase on your website referral traffic and sale.
Sponsored Links
As we have understood the means of it sponsored means advertising. This links is placed for advertisement that why it can call a paid link also. According to Google latest update, such links are used for promotional hyperlinks. Sponsored attribute (rel=” sponsored”) will be untrustworthy or nofollow for provider & receivers.
UGC (User generated content) links
Basically, it is created to help google to determine which links are generated by users. These links attribute (rel=” UGC”) specify that user generate their own content for instance blogs, forum post, comment section. It does not the trustworthy links to receiver.
Types of Backlinks sources
Although, The most of backlink tools which automatically create number of links in less time. But, for long term SEO results, you need great strategy and link. Which you could not find generally through any tool. So, get the best sources for quality link.
- Editorial backlinks from quality content
- Guest Blogging Backlinks
- Webinar Links
- Acknowledgement backlinks
- Guest Post Bio Backlinks
- Comment Backlinks
There are most of types backlinks which should be avoided. Such link gives bad impact on your site and known the bad SEO backlink creation. Consequently, these bad types backlinks can be as follows.
- Paid Links
- Non-Newsworthy Press Releases
- General Business and Article Directory Links
- Forum Links
- Comment Spam
Conclusion
May, you have understood the value of backlink for a site. Certainly, it is known the most important SEO strategy. Basically, it is most sharp weapons for doing a search engine optimization for a site. So, backlinks in digital marketing are must know and learn key factor. It makes your site more authoritative on google ranking page. And a quality backlink is very important to provide your site a better ranking on SERP. On other side, bad links can penalize your site.
Digital Web Services (DWS) is a leading IT company specializing in Software Development, Web Application Development, Website Designing, and Digital Marketing. Here are providing all kinds of services and solutions for the digital transformation of any business and website.
