2024 Spring Styles eCommerce Website Should Consider Purchasing Now

Spring 2023 is fast approaching, and that means a switch-up from heavy fabrics, multiple layers, and dark-colored clothing to pastels, lightweight materials, and changing levels of layers to accommodate different temperatures as spring sits between the coldest and hottest months of the year. Read on for spring styles that eCommerce shops should consider buying now to prepare for the fashionable spring season.

Zip-up Pullovers

Zip-up pullovers are one of the items that can quickly help your customers navigate the fluctuating temperatures throughout spring, including on chilly evenings. Pieces revamped with spring designs, like flowers, bluebirds, or butterflies, can be charming accents to put on specific areas of the pullovers, like along either side of the zipper, on the kangaroo pocket if there is one, or on the hood itself. 

Many don’t typically wear zip-up pullovers during summer, but they’re versatile, convenient options for the other three seasons. Whatever blank pullovers you have for spring 2023 that don’t sell during that season can easily get incorporated into the inventory for the rest of the year. 

If you’re thinking of buying a decent number of blank zip-up pullovers for your eCommerce business and you’re relatively confident they’ll sell in spring, consider pastel colors like lavender and pink, which are just two of the shades that readily incorporate into the color palette of the season. Should you want to expand on your wholesale pullover order, white and black hues are typically always big sellers, regardless of the time of year. 

Lightweight Additions

Lightweight additions can add style to your outfit and lend extra warmth when it’s cold outside or indoors. Clothing pieces like cardigans, blazers, or the Bella + Canvas pullover fleece can boost your inventory with spring style while offering your customers fabulous options that work for both warm days and chilly settings.

In line with the light hues of the season, opt for ordering the pieces in pastel hues and white. For example, you could order a light blue blazer or a yellow cardigan, which can be great work options for after-work outings. 

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Leggings

Leggings–especially ones that are black–are another item that’s great for spring but works throughout the rest of the year. They’re fantastic for matching with casual wear like tank tops and tees, and depending on their style, they can also pair well with dressier tops. During colder weather, they can be an underlayer to a looser pair of pants over them. For spring, in addition to leggings in black, other hues to consider stocking in your eCommerce shop include ones in shades like yellow or blue or cute patterns like stripes or florals.

Pastel Clothing, Shoes, and Accessories

Pastel-colored clothing, shoes, and accessories starting to make an appearance are some of the most significant indicators that spring fashion is approaching, so eCommerce shops typically can’t go wrong with stocking up on a variety of them for spring 2023. For example, you could opt for pastel dresses or jeans, light and breezy tops, and even lightweight jackets. 

Pastel footwear, like sneakers, can be a fun way for your customers to add subtle hints of color to their outfits, like with a bit of black dress. Other accessories include clutches, handbags, hair ties, and shoelaces. 

Floral Dresses

A spring fashion list would only be complete with a reference in some way to floral dresses. There are many length options for your eCommerce shop in 2023, including minis, midis, and maxis. The floral prints can range from tiny and barely noticeable to huge dynamic blooms. 

Even sleeves and necklines can vary. Sleeve lengths range from strapless spaghetti straps to short, elbow-length, and long sleeves. Floral dress neckline options include high-neck, halter, illusion, scoop, and square. 

Consider making a list of your favorite design elements, from the length of the floral dress to the sleeve type, so it can be easier to narrow down what styles you want to buy for your eCommerce shop. Then, you can check things off as you go along and find what you want.  

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Ballet Flats

Ballet flats are a versatile footwear option that can be great for spring. They complement dresses and skirts of every length, shorts, jeans, and more. Some may have no adornments, while others have options like bows, lace, or glitter. Black is a popular color for ballet flats, but don’t forget spring hues like tan, green, or pink. 

Many find ballet flats comfortable to wear while others don’t, but one way you can try to increase the number of sales and return customers is by ensuring the ones you buy are more comfortable than not. Here’s where product reviews are critical; look for products where “comfortable” is prominent in many reviews for a positive reason. 

Metallic Clothing and Accessories

Metallic clothing and accessories are a fun way to sparkle up any outfit. If you’d instead focus on selling more subtle pieces, consider items like metallic clutches or sandals. Dynamic pieces like metallic pants, extra large totes, or shirts can appeal to customers who want their outfits to have more incredible sparkle and shine.

Another option is to buy light blue shirts, denim jeans, or white tank tops and add metallic embellishments. Adornment options include metallic buttons, silver or gold beads, metal studs, or metallic trim. Consider putting them on the outer edges of pockets or down the outside of each leg, on the toes of heels or ballet flats, along the neckline on lightweight sweaters, or the shoulders of t-shirts.  

Now is the best time to make an inventory plan for your eCommerce shop for the spring 2023 season. It gives you time to prepare your spring-inspired designs, order the clothing you need, consider what embellishments (if any) you want to use, and decide how to prepare the online product descriptions. Plan accordingly, and you’ll easily be able to get your shop in shape before the warmer, flower-filled spring air starts on its way.

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